"itsyouofficiall: A Fashion Revolution Born in Crisis"

Founded amidst the tumult of the COVID-19 pandemic, itsyouofficiall emerged as a beacon of resilience and creativity within the fashion industry. Launched in 2020 by visionary entrepreneurs Sam Lotfi,  and Maziar Mirgoli joined  in 2022, the brand exemplifies the human spirit’s remarkable ability to adapt and thrive in the face of adversity.

In response to global lockdowns and widespread uncertainty, itsyouofficiall set out to redefine fashion norms, embracing the ethos of individuality and self-expression. With a strong commitment to inclusivity and sustainability, the brand quickly captured attention with its bold designs and innovative approach.

Drawing inspiration from the dynamic landscape of digital culture, itsyouofficiall seamlessly blended partywear aesthetics with haute couture sensibilities. Each piece is meticulously crafted to empower wearers to embrace their uniqueness and celebrate their authentic selves.

Today, itsyouofficiall stands as a testament to the transformative power of resilience, creativity, and community. With an unwavering dedication to pushing the boundaries of fashion while remaining true to its core values, the brand symbolizes hope and inspiration in an ever-evolving world.